Print and Digital Materials to Support Marketing and Sales

As a copywriter with a strong background in brand strategy, Tracy helps clients by writing text that emphasizes what is unique, special, and different about the products and services they offer. Her specialty is luxury residential, hospitality, and commercial real estate with a strong lifestyle component. Tracy also writes for other industries focused on serving sophisticated and affluent audiences, including design, architecture, financial services, and wealth management.

Collaboration With Your Team

Tracy collaborates with agencies, creative directors, and in-house marketing teams on a project basis. She has experience establishing new brands, refreshing existing brands, and creating new marketing campaigns in line with existing brand guidelines.

• Copywriting

• Messaging Strategy

• Brand Positioning